Event Calendar

Thursday, May 24, 2018

Webinar: Applying Design Thinking to the Student Job Search and Recruitment Process

Start Date: 5/24/2018 11:00 AM EDT
End Date: 5/24/2018 12:00 PM EDT

Organization Name: MBA CSEA

Megan Hendricks
Email: execdirector@mbacsea.org
Phone: 8132203191

Earlier this month, MBA CSEA colleagues gathered in Rotterdam for our annual European Conference.  Although a trip to Europe might not have been in your budget, you don’t have to miss out entirely.  Join us on May 24 for an encore broadcast of our keynote speaker, Paolo Lorenzoni, and his discussion of “Applying Design Thinking to the Student Job Search and Recruitment Process.”

Design is often thought of as an object or end-result derived from the mind of a creative genius. Enter Design Thinking, which debunks this notion by espousing that design is a process (not an end-result), and that anyone (not necessarily a creative genius) can apply it to address deep-rooted human needs.  Paolo Lorenzoni’s talk will introduce how career services professionals and corporate recruiters can apply Design Thinking to surface the latent and unspoken needs of students, and in doing so, deliver career services and recruiting in new ways. The session will explore the design thinker’s toolkit, such as: observation techniques to spot friction and workarounds, brainstorming behaviors to surface  hypotheses and concepts, rapid prototyping to quickly test and gather feedback, and more.

Paolo Lorenzoni, Senior Director, IDEO
Paolo Lorenzoni is a Senior Director at IDEO. He’s passionate about using design thinking to inform business decision-making and shape strategy. He’s specifically curious about how approaches commonly adopted by start-ups might inform value creation for other businesses, developing expertise in topics such as new venture creation, business model innovation, and service design. Beyond IDEO, Paolo’s experience has been varied and highly cross-functional, spanning strategy at The Boston Consulting Group, product at Food Genius (a start-up acquired by US Foods), and operations as a General Manager at Uber. Paolo has served as Adjunct Faculty at the Illinois Institute of Technology and guest lectured at leading business schools such as Kellogg, Booth, and Rotman. Paolo holds an MBA from the Kellogg School of Management at Northwestern University and a BBA from York University (Canada).

Registration for the May 24th webinar:
To register, select the "Member Registration" button on this page.
Be sure your browser is set to allow pop-ups. Login information will be sent the day before the event. You must register to receive the login information.
The registration deadline is: May 23.

Online Registration

Registration is Closed
Closed: 5/23/2018 4:00 PM

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