Global Conference: Marketing
The Marketing Committee plays an integral role in developing the communications surrounding the conference, and assisting with distribution. The committee works closely with the MBA CSEA Executive Director to ensure consistency and minimize duplication of efforts.
Utilize the navigation tabs on the left side of the page to view the specific tasks associated with the committee responsibilities. Note that the overall conference schedule and activity offerings are determined at the leadership level based on resources and bandwidth on a year-to-year basis. Some activities in the SOPs might be put on hold each year based on overall goals and capacity.
What Make a Successful Marketing Committee?
Ideally, committee members will have an interest and experience in developing marketing materials and content, although that isn't required to particiapte on the committee. Committee members should be collaborative, open to new ideas, and have the desire and ability to share information about the conference in multiple ways to maximize reach.